Due to the impact of COVID-19 live events have ground to a complete standstill. As a result there has been an upsurge in the number of virtual events taking place worldwide. Event organisers are congregating to virtual event platforms to address and deliver content to their audience.
Virtual events, (which can be live-stream, webinars or virtual summits) will never fully replace the real-life experience, however they are a perfect substitute for the lock-down lives we are currently living in.
While some organisations have chosen to completely cancel their live events and have re-established their event online, other event organisers have decided to completely postpone their event and reschedule it for later on in 2020 or for 2021. Whatever path you choose as an event organiser, it will be the best decision for your event and organisation.
There are currently many advantages to going online during the current lock-down, but after COVID-19, the conferences and events industry will be a very different place. Based on our many conversations with event organisers and keynote speakers, audiences will expect a virtual element of sorts to be added to live events in the future. The option to attend in person or to attend from home or office will be an added requirement.
However in the meantime, while we navigate this strange, challenging time we find ourselves in, it is important to keep front-of-face in the virtual world and keep your event and brand name visible in front of customers so as not to become redundant during this digital age.
As a solution, if you have not run a virtual event before, now is a great time to experiment. Start off small and run a virtual version before you take the financial risk of rolling out a complete replacement to your live event. This will help determine if your event is suited to the online platform. In order to do that there are many things you need to keep in mind. Below are some of them: -
1 - Cost
If you go virtual, the overall cost of putting on your event will be greatly reduced. Event organisers and planners no longer have to pay for staff, venue, setup or take-down. There will be no worries of accommodation, meals or transportation costs. Keynote Speaker fees are also reduced as well as their additional costs such as airfare and expenses.
The main cost will be for hosting the virtual meeting platform, whichever platform you decide to use and there are a lot of options out there, from easy and free to sophisticated and costing hundreds of thousands of euro.
2 - Audience
The size of your potential audience at online event can be much greater. There are opportunities to sell more tickets to individuals who previously would not have been able to attend in person. In addition, the type of person who attends your online event will also is different, so you will have the opportunity to open up your event to a more diverse audience.
3 - Networking
Networking is difficult online, for some organisations it can work well, for others, not so well. It works best if guests are willing to interact and engage in the comments and chat section. From virtually attending a host of events since the lock-down, the few attempts we have seen at networking in separate ‘rooms’ after the event have been challenging, however this may change in the coming months. We are all experimenting. If the modus operandi of your event focuses on networking and deal-making, live traditional conferences is still where the most conducive networking deals are made, but in the meantime, needs must.
4 - Space
Online can accommodate limitless numbers, so you don’t have to worry about a venue or its limited capacity.
5 - Keynote Speakers
Keynote Speakers are more available, they have had cancellations too, and most of them offer reduced fees for speaking online. Event organisers have easier access to new and diverse Keynote Speakers who otherwise were unable to attend your traditional event.
6 - Lead generation
As there is the opportunity for a bigger audience to attend your virtual event, this means there is a opportunity to capture more leads. Having access to new email addresses gives you a get chance to convert your lead to a customer.
7 - Accessibility
If you record your sessions, these recordings can continue to be watched and sold long after the event providing ever-green content. If you add in multi-language subtitles, it again will increase access to countries that may have not previously heard of your event. In addition, the keynote speeches can be watched anywhere and anytime.
8- Additional marketing opportunities
Videos of Keynote Speakers could be re-used at later dates, with the same material discussed on sessions and later broadcasts. In addition, materials such as speaker interviews, virtual Q&As can be re-broadcast and bonus material can be downloaded for more high-level customers.
9 - Climate change
Virtual events are great for companies looking to demonstrate a commitment to environmental sustainability, by not being allowed to travel or even stand beside someone, we are already reducing our carbon footprint and helping our environment.
If you need help in booking Keynote Speakers for your next event be it virtual or in person, Oration Speakers is happy to answer any questions you may have. Contact us.
Oration Speakers is four years in business this month, even though we have been working with many leading Keynote Speakers and Thought Leaders, Nobel prize winners in the area of technology, politics and economics since 2006.
Oration Speakers has grown to be a high Level Speaker Bureau and a trusted organisation that event organisers and busy CEO's come to when they need advice and consultation on sourcing the best Keynote Speaker and Thought Leaders for their conferences worldwide.
We are grateful for the wonderful Thought Leaders and high quality Corporate event Speakers we have worked with since we commenced business. From our very first engagement with Mr Larry Brilliant, to other big-name Keynote Speakers, such as Mr Steve Wozniak, Mr Marc Raibert (and his Spot Mini Robot), Mr Steven Pinker, Mr Nassim Taleb, Mr Ricardo Semler, to name but a few! We are also work with new and upcoming Speakers, who are might not be as well known, just yet!
We are also grateful to have forged wonderful working relationships with our clients, who organise tech conferences to marketing conferences to sustainability conferences and all sorts of conferences in between, who trust in us and know that we will deliver. We enjoy providing valuable advice on the best Thought Leaders and inspirational Speakers they can choose from.
Moving forward for 2020, based on our experience and what we see are the most highly requested topics, below are eleven key key emerging trends/topics that should supercharge your event planning and provide engaging content for your audience.
Robotic engineers are designing the next generation of robots to look, feel and act more human. To make it easier for us to engage with a machine, the challenge is to make robots look aesthetically more pleasing so we can interact with them more effectively in our everyday lives. There is of late an increasing demand for ‘humanoid’ robots, a robot that appears to resemble a human without actually being one. Oration Speakers has already booked a humanoid robot for a conference in 2020.
This type of data analysis is steadily influencing the lives of those who own IoT devices, like smartwatches, phones, cars, and more and continues to be a popular theme at conferences.
ARTIFICIAL INTELLIGENCE (AI)
We are currently seeing an increase in the accuracy and availability of real-world simulations, which is continuing to be more powerful and accurate. More devices will continue to run AI-powered technology and AI will continue to monitor and refine business processes.
Virtual Reality where users wear a headset and are fully immersed in computer-generated environments and Augmented reality, where computer images are superimposed onto the user's view of the real world continue to be trending topics.
THE INTERNET OF THINGS
As robots and computers are talking to each other more efficiently this has speeded up business decisions. IoT has affected how companies are managed by stripping layers of management thus making significant changes to the work environment (the next trend).
THE FUTURE OF WORK
The future of work offers unrivalled opportunities but yet poses serious challenges. Globalisation, technological progress and demographic change are having a profound impact on society and labour markets. Accelerated action is needed for people to meet the challenges of the changing world of work. Again, a very common theme affecting all industries.
2020 will see newer, faster and frequently changing digital technology to solve problems. One of the examples of digital transformation is cloud computing, this is the in-demand availability of computer system resources, especially data storage and computing power, without requiring direct active management by the user. Technology, such as 3D printing and Nano technology will also continue to play a big part.
THE FUTURE OF MEDIA
The future of traditional newspapers and the role of media. The apparent decline of traditional newspapers and the expansion of mobile web access. The obvious increase in the consumption of online news media is leading to the stagnation and in some cases decline in print readership and advertising.
This in turn is leading to an increased investment in better websites and brands are being challenged in how they market, communicate and engage with employees, customers and consumers resulting in more competition.
On the other hand, consumers are getting more concerned about how their data is being used so data is going to become more scarce. Nevertheless, this same data/metrics is now yielding more concise information, (through AI and Deep Learning) and these metrics are already improving the value that brands can expect from influencer marketing and brand integration.
FUTURE OF SOCIAL MEDIA
Social media is also being affected and it will continue to grow. It will expand within and beyond marketing to become an essential part of how organisations deliver outstanding customer experience, regardless of whether it’s business-to-business, business-to-consumer or business-to-employee.
This technology and innovation continues to compete with traditional financial services in the delivery of financial services. As a result of the app economy, the question now is who processes and makes money from online payments. The battle between banks, credit card companies, telcos and software companies continues to be a major trend.
It is becoming more important for businesses to ensure that the data that they work with is protected. As technology evolves, so does the way business is done worldwide.
As the world continues to become more digital, computer hackers continue to invent new ways to steal data. Bizarrely, even though this is of upmost importance, companies/consumers seem to be ambivalent about the threats of cybercrime. We work with a host of Speakers who can talk about cybersecurity.
SUSTAINABILITY AND THE ENVIRONMENT
Climate change is such a hot topic at the moment and it is becoming more important than ever to keep up with and invest, in the latest sustainability efforts, particularly in the world of business.
Important topics such as the changes in energy production and reducing consumption, changes to how we eat, such as the new popularity of plant-based eating to our burgeoning relationship with plastic and recycling. The upshot is the impact consumer awareness and youth advocates on affecting government regulations and policies.
In our opinion these are the most in demand themes, however on a more optimistic note, even though Automation is going to continue to have a massive impact on everything in the next one or two years, human creativity and insight is still of upmost important. Real success depends on creativity rather than just platform knowledge, which can become commoditised over time.
Hearing a leading Thought Leader in any of the above topics can influence how your business grows and develops. New challenges and huge new opportunities are ahead! For information on any of the themes above or to discuss potential Keynote Speakers for your event above please contact firstname.lastname@example.org.
Founding partner of Umbrellium
Usman creates responsive environments, interactive installations, digital interface devices and dozens of mass-participation initiatives throughout the world. His skills include the design and engineering of both physical spaces and the software and systems that bring them to life. All the concepts that Usman creates makes our environment more beautiful. Usman is an expert Speaker on design, creativity and the future of cities. His full bio is here: -
Chief economics commentator at the Financial Times
Martin Wolf is mostly known as an expert Keynote Speaker on finance but Martin also speaks about the topic of climate change. Martin believes that it will take painful economic action and bold leadership in order to tackle climate change, and how it is now more relevant than ever. Martin is an expert Speaker on finance and climate change. His full bio is here: -
Former CEO and president of Semco
Ricardo is internationally recognised as a catalyst of change for employee-empowered leadership. Ricardo successfully transformed his own organisation to adopt innovative management practices in order to advance leadership and organisational effectiveness. Under his leadership at Semco, grew from $4 million in revenue to over $160 million in about 20 years.
Now, Ricardo speaks to companies world-wide about how to implement the Semco-Style Strategy and he has helped hundreds of organisations reshape their business to be more profitable, yet dynamic, innovative and people-centric. He has changed the way people work! Ricardo is an expert Speaker on the future of work and leadership. His full bio is here:-
Susan Culleton Hayes
Managing Director of Hayes Culleton
Susan Hayes is most commonly known as the ‘The Positive Economist’. She approaches the world of economics with optimism and clarity. Susan provides a deep understanding of even the most obscure topics and makes them accessible and engaging to all audiences with humour and vivacity. She has written four books on finance and money management. Susan’s core tenets of “Focus on What You Can Do” and “Practical and Implementable” means she gives her audiences a game plan to achieve the outcomes they want. Susan is an expert Speaker on deciphering the world of economics for everyday audiences.
Her full bio is here: -
Founder and visionary
Simon Sinek is an unshakable optimist. He believes in a bright future and our ability to build it together. Described as “a visionary thinker with a rare intellect,” Sinek teaches leaders and organisations how to inspire people. With a bold goal to help build a world in which the vast majority of people go home every day feeling fulfilled by their work, Sinek is leading a movement to inspire people to do the things that inspire them. Simon is an excellent Leadership and Future of work Speaker. His full bio is here: -
Lisen Stromberg –
Partner and COO of the 3% Movement
Lisen Stromberg is a workplace culture strategist and author. She empowers people and companies to create productive, inclusive workplaces that deliver at the highest level. In her current role as partner and COO of the 3% Movement, Lisen is working to change the ratio of women and other diverse talent in creative leadership in the arts. She is also an independent award-winning independent journalist whose work can be found in The New York Times, Fortune, Newsweek. Lisen is an expert Speaker on Diversity in the workplace. Her full bio is here: -
Environmental Advisor, Writer and Broadcaster.
Professor Chris Baines is widely respected as a leading independent environmentalist. He provides professional environmental input to major regeneration projects and focusses primarily on green infrastructure and conservation. “We’re an urban nation, with a hunger for nature. Over the last 40 years or so, all kinds of research, into recovery times, stress relief, mental and physical health, has reinforced the message that people need nature in their lives”. Chris is an expert Speaker on climate change and the environment. His full bio is here: -
Explorer, Collaboration Catalyst & International Motivational Speaker.
Unbroken by blindness in 1998 and a paralysing fall in 2010, Mark is acknowledged by leaders in organisations worldwide as an expert in resilience, innovation and collaboration.
Simon Sinek posted the following after having a lunch with Mark and his fiancee Simon: 'I love these two, they inspire me so much. Mark Pollock and Simone George are working to bring people together to solve the most complex problems. Right now, they are working to cure paralysis...and they are making incredible progress'. Mark is an expert Keynote Speaker on resilience, persistence, innovation and collaboration.
His full bio is here:
Kevin Slavin –
Founding Chief Science and Technology Officer at The Shed
As an entrepreneur, Kevin Slavin has successfully integrated digital media, game development, technology, and design. At MIT,
Kevin founded the Playful Systems group at MIT’s Media Lab.
Now, Kevin is the Chief Science and Technology Officer at The Shed, an Art Centre which opened this year in in New York. The Shed commissions, produces, and presents a wide range of activities in performing arts, visual arts, and pop culture.
Kevin is also famous for his TED talk, ‘How algorithms shape our world’. He talks about the existence and the very real possibility of things getting out of hand where we no longer have control as humans over AI.
Kevin is widely admired for his creativity and vision, he is the mastermind behind ideas, projects, and companies that are transforming culture, design, media and entertainment using big data, next-generation technologies, and the frontiers of science. Kevin is an expert Speaker on AI, next-generation technologies Design and Big Data. His full bio is here: -
British cave diver
One of the British cave divers who played a leading role in the Thailand, Tham Luang cave rescue in 2019. John specialises in rescues through the Cave Rescue Organisation, South and Mid Wales Cave Rescue, and the British Cave Rescue Council. John is an excellent Speaker on working under pressure, collaboration and achieving the impossible. His full bio is here: -
Philosopher, Hippie, Tech Innovation, UN Doctor
Larry Brilliant helped eradicate one of the worst pandemic’s in history. As a TED Prize winner and Keynote Speaker Larry Brilliant has spent his career solving the ills of today — from overseeing the last smallpox cases to saving millions from blindness — and building technologies of the future. Now, as Chair of the Skoll Global Threats Fund, he’s redefining how we solve the world’s biggest problems. John is an excellent Speaker on innovation and leadership. His full bio is here: -
For more information on any of these Keynote Speakers contact Oration Speakers.